Product Reviews and Other Awesome Stuff
Detago is a play on the words ‘to open’ in some language I can’t remember. This website was positioned in the space of others like Uncrate and the goal was to provide awesome product reviews for clothing, apparel, tech, cars, and various other categories. The target audience was men twenty through thirty.
I quickly found out that the market for websites like Detago and Uncrate became very crowded with four or five new sites opening every month. These copycat sites were fully automated with bots churning out reviews automatically every day. I couldn’t keep up with one new review a day and I operated the site for little under a year before closing it down.
Last Modified: November 19, 2017